Field Marketing Manager at Logicgate · Lumi · Lumi

Responsibilities

Field Marketing Strategy Planning: Own the strategy, planning, and execution of LogicGate’s U.S. field marketing programs — in collaboration with Marketing and Sales leadership — to support pipeline and revenue goals. Help shape the global field marketing playbook by bringing learnings and best practices back to the broader team.
Event Execution (End-to-End): Lead the full lifecycle of U.S. field events — from strategy and logistics through on-site activation and post-event follow-up. Portfolio includes industry conferences, roadshows, executive dinners, roundtables, and more. Work cross-functionally — and with LogicGate partners — to bring events and programs to life, serving as the primary point of accountability for event quality and experience.
Social Media Management: Engage with LogicGate/GRC community through influential social media campaigns across LinkedIn and Reddit. Leverage tools such as Brand Watch to identify opportunities to increase brand awareness; own social media calendars and ELT commentary; build creative assets.
Pipeline Generation Metrics: Track, measure, analyze, and report on field marketing performance — including pipeline contribution, event ROI, and account engagement — and use those insights to continuously sharpen the strategy.
Sales Cross-Functional Alignment: Develop and maintain strong working relationships with sales leadership, acting as the connective tissue between field marketing activity and revenue outcomes. Work with the marketing team (content, comms, digital, demand gen) to ensure locally tailored, globally consistent execution.
Content Messaging: Partner with the content team to ensure event messaging, presentations, and collateral are on-brand, compelling, and tailored to audience priorities.
Budget Vendor Management: Manage program budgets end-to-end — building forecasts, tracking spend, and consistently delivering programs on or under budget without sacrificing quality.
5+ years of field marketing experience with direct ownership of programs, campaigns, and events; B2B experience is preferred
Degree in Marketing, Communications, Business, or a related field or equivalent professional experience
Proven track record of executing programs that generate measurable pipeline and executive engagement, including sponsorships, executive dinners, roadshows, partner events
Have genuine fluency in with enterprise customers, particularly when it comes to engaging heads of marketing and agency decision-makers

Field Marketing Manager

Responsibilities

Qualification

Required

Benefits

Company

Logicgate

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